How it works
We map your entire customer journey - from first click to closed deal - and fix the gaps that are costing you revenue.
Pipeline audit
We map your current funnel and identify where leads are dropping off.
Strategy session
We build a prioritised plan tailored to your market, budget and goals.
Execution
We implement - or work alongside your team - to deliver the strategy.
Measure
We track what matters and report on real business outcomes.
Optimise
We iterate continuously so your pipeline keeps improving.
Pipeline audit
We map your current funnel and identify where leads are dropping off.
Strategy session
We build a prioritised plan tailored to your market, budget and goals.
Execution
We implement - or work alongside your team - to deliver the strategy.
Measure
We track what matters and report on real business outcomes.
Optimise
We iterate continuously so your pipeline keeps improving.
We work with Irish businesses that have a strong product but a leaky pipeline.
From professional services to e-commerce, we help ambitious teams fix the gaps between marketing spend and revenue.
Professional services
Referral-heavy practices ready to build a scalable inbound engine.
SaaS and tech
Founders with product-market fit who need a repeatable go-to-market.
E-commerce
Stores with traffic but low conversion and high cart abandonment.
Healthcare and wellness
Clinics and practitioners growing beyond word-of-mouth.
Construction and trades
Established operators moving upmarket and winning bigger contracts.
Why Roots 2 Reach
Full-funnel thinking
We don't fix one channel in isolation. We look at the whole journey from awareness to retention.
Commercial focus
Every recommendation is tied to revenue impact, not vanity metrics.
Irish market expertise
We understand the nuances of selling in Ireland - the culture, the buyers, the channels that work.
Embedded partnership
We work as an extension of your team, not a distant agency sending monthly reports.
The team
Rachel Owens
Founder and Lead Consultant
Rachel has 15 years of experience leading marketing functions across B2B and B2C sectors in Ireland and the UK. She founded Roots 2 Reach to bring senior-level strategic thinking to ambitious Irish businesses without the agency overhead.
Ready to fix your pipeline?
Start with a free 30-minute pipeline review. No pitch, no pressure - just an honest look at where your funnel is leaking.
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Book a call
Pick a time that suits you.
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We audit your funnel
We review your current pipeline and identify the biggest opportunities.
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You get a clear plan
A prioritised roadmap you can act on immediately.
Get in touch
Ready to grow? Drop us a message and we'll get back to you within one business day.